Why Write Them
Writing a press release is possibly the single fastest way to get the word out about
your new business, any updates to your existing business, success stories you´ve had, and getting indexed
by the search engines. They are different from articles in that they must be newsworthy and tell a story, not
just discuss an issue, product, or service like you can in an article. It gets your site high on the search
engines temporarily and generates a quick although short-lived buzz about your site.
What to Include in Them
Don´t even think about using any language that sounds promotional. Nobody will read it. You MUST
sound like an objective third party (reporter) that is interested only in sharing the truth. The press release
must stick to the facts, and only include statements with real names behind them. Every press release should include the following:
Headline
Subtitle
Summary
Author Name
Body of the News(the story, the scoop, whatever)
Company Name
Full Contact Information
Keywords
I recommend including the domain name you are promoting somewhere in the press release as a non-clickable link because many
free submission services don´t allow clickable links but people who read your press release and get genuinely interested
will copy and paste your domain into their browser. It´s a fair, white-hat way to get around the problem and still get
your press release approved.
Where to Send Them
The following list is not comprehensive but these agencies are awesome. Most of these are free, some have paid options as upgrades.
ArriveNet.com
Free-Press-Release.com
PressMethod.com
OpenPR.com
InternetMarketingNewswatch.com
Fibre2Fashion.com
Pr9.net
PressBox.co.uk
Pr.com
Express-Press-Release.com
PrLeap.com
AddPr.com
TheOpenPress.com
24-7PressRelease.com $10-$300 for exposure
WebWire.com
$10 minimum
AmeInfo.com
Send via email, middle east relevant
PowerHomeBiz.com
submission via email
MediaSyndicate.com
(Under Construction)
Now comes the fun part, check up tomorrow on Google for your site and watch the press releases appear. If you´ve
selected carefully your press release title and body text to include important keywords, your release can even make the top ten spot
for those the next day. I know because I´ve done it. Good luck to you all, there´s enough out there for all of us!
